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International Data Base (IDB) Tutorial

Explore global demographic data by country, age, sex, and projections up to 2100

1. What is the IDB?

The International Data Base (IDB) is a free and official tool from the U.S. Census Bureau that offers:

  • Population projections for more than 200 countries
  • Distribution by sex and age from 1950 to 2100
  • Indicators such as birth rate, mortality, migration, and growth
Note: Very useful for market analysis, consumer segmentation, or international expansion studies.

2. Access to the dashboard

  1. Visit: IDB Dashboard
  2. No registration or download required
  3. Click on “By Country” to start

3. Country and year selection

  1. On the left side, select a country (e.g., "Brazil")
  2. Choose the desired year (available from 1950 to 2100)
  3. The graphs will update automatically

The data includes population pyramid, age structure, and growth rates.

4. Interpretation of graphs

  • Population pyramid: compares men and women by age group
  • Growth rate: shows the evolution of the population year by year
  • Numerical summary: total population, fertility rate, life expectancy
Tip: Hover the cursor over the bars to see exact data by age group.

5. Advanced options

  • Download data in CSV for external analysis
  • Compare countries with each other in the “Compare Countries” tab
  • View tabulated data in “Tables” with export option

6. Practical example

Example: Analyze the projected population of Nigeria in 2050

  1. Select “Nigeria” in the left menu
  2. Choose the year 2050
  3. Observe that the pyramid shows a wide base = young population
  4. The total population exceeds 400 million
  5. Useful for companies with products aimed at youth or urban expansion

7. Final recommendations

  • Combine IDB data with tools like Statista, UNCTAD, or Export Potential Map
  • Ideal for potential demand analysis, entry strategies, and report justification
  • Use the data in presentations or international SWOT analysis

Other useful resources

📈 Statista 🌍 Export Potential Map 🧠 Economic Atlas 📦 DataComex 🛃 Market Access Map